Event Marketing Manager

China
Full Time
Experienced

Smadex is a performance advertising engine for mobile apps, enabling the world's leading marketers to grow across Mobile and Connected TV (CTV). Powered by AI models trained on real campaign outcomes, Smadex delivers profitable growth at scale. Headquartered in Barcelona, with teams across the Americas, EMEA, and APAC, Smadex is a business unit of Entravision (NYSE: EVC).

We are looking for a Event Marketing Manager to drive our regional event execution and marketing operations. The candidate should be organized and high-energy, taking full ownership of the logistics, vendor management, and on-site delivery for major regional events while supporting our commercial expansion across the APAC region.

This position is based in China

Your tasks and responsibilities:

  • End-to-End Event Management: Own the timelines, logistics, registration, venue setup, and vendor negotiations for major Greater China Region (GCR) and APAC events (such as ChinaJoy and the Mobile Masterminds Summit).
  • Regional Market Activation: Support localized marketing campaigns, content distribution, and sales enablement materials for priority markets, including dedicated support for our Korea market expansion.
  • Product Execution Support: Coordinate marketing activation and regional materials for existing Smadex programmatic solutions and emerging business areas, including our SDK solutions.
  • Customer Engagement: Coordinate premium regional customer loyalty initiatives, client gifting programs, and relationship-building activities.
  • Regional Marketing Operations: Maintain shared marketing calendars, track regional project budgets, and manage supplier documentation.

Skills and requirements:

  • 3+ years of hands-on event planning and marketing execution experience, ideally within the AdTech, mobile programmatic, attribution, or mobile gaming ecosystem.
  • Professional fluency in English and Mandarin Chinese is required (for vendor, agency, and stakeholder management). Korean language capability is highly desirable.
  • Exceptional project management skills with proven experience briefing, negotiating with, and managing third-party production vendors and agencies.
  • Highly collaborative mindset with the ability to work independently while aligning closely with regional commercial teams and Global Marketing.

What We Offer

  • Competitive base salary and aggressive performance-based incentive plans
  • Flexible working hours, with an opportunity to work from home 2 days/week
  • Career pathing and continued education available
  • Highly engaged leadership to support you in your position and career
  • Friendly and inclusive working environment 
  • Opportunity for international travel
  • Comprehensive medical benefits
  • Short Summer Fridays
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